We built our service magic lead today. I sat and talked with the home owner alot. I asked her how many calls she got from service magic contractors. She replied, 4. I asked her why she choose us over them.
Here's her relpy in so many words.
1st guy didn't even want to get on the roof, and instead just asked for her insurance paperwork then then told her it would cost $600 more then her insurance company paid, then he left.
2nd guy was to pushy, like he needed the job to much for lack of work.
3rd guy had an appointment set for after our appointment, but showed up 45 minutes early while we were still talking to her. They sat in the truck and staired at the home owner and my salesperson the whole time, and reved the truck up a few times. This made the home owner uncomfortable, so my salesman said we'll just stick our sign in the yard so they won't come back! haha. noobs.
But I do have a bone to pick with service magic, when I signed on I was told explicitly that I would only be competing against 2 other contractors but service magic sold this lead to 4.
No need for you to reply to that, I'll call my SM rep monday and take it up with him instead.
All you roofers who read this post, here are some important keys to making the sale.
Be informative, Be prompt, Be clean cut and professional looking, and explain the benefits of why the roof you install is better then the next nailer who tries to get the job.
PS: We are not members of the BBB, we do not have phone book ads, and we do not do any other type of advertising. I spend that money on my clients roofs instead. = ) Try it.